Bever Innovations illuminates iconic Shell Recharge site

In January 2022, Shell made headlines when the company opened its first EV hub on Fulham Road, London. The site which features 9 high powered, 175kW charge points also happens to be the largest in the world and is powered entirely by 100% certified renewable energy.


The EV hub was designed for sustainability. The canopy is made from sheets of timber glued together which uses much less energy to produce and transport than steel. Solar panels are built into the canopy roof to provide around a quarter of the site’s electricity needs and all electricity supplied to the EV charge points and the station are from 100% certified renewable energy sources.

The CubiQ luminaires used on the Shell Fulham Road site are a new development from Bever designed to meet the fuel station requirements of today and tomorrow.

“The CubiQ fixtures are also equipped with EOS Technology as standard which allows site managers to remotely monitor the assets on site and ensure everything is running as it should be. Asset management is something that has become increasingly important for our customers,” explained Rutger van Dierendonck, Technical Director at Bever Innovations.

The site also features Bever Innovation’s InMo LED screen, specifically developed for use in a price totem. The screen allows Shell to clearly communicate with their customers – displaying the number of available EV chargers as well as offers to drive traffic in store.


All EOS connected devices can be remotely accessed via EOS Connected, an intuitive web-based management system that gives users information about Bever Innovations products in real-time. Users can get an overview of all sites in their network, monitor the devices remotely and gain insights into device operating conditions.

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